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ABOUT WBM

WBM – Australia’s Wine Business Magazine is one of the great wine industry publications.

The bimonthly magazine is owned by Madigan Media and based in the little wine town of Balhannah in the Adelaide Hills.

In 2012 UK company Wine Intelligence named the owner, Anthony Madigan, as one of 30 wine industry leaders who had made a significant contribution to the global wine business over the previous 10 years.

Launched in Adelaide in 2005, this beautiful, critically acclaimed magazine covers a range of topics including winemaking, viticulture, sales, marketing, communication, exports, finance, cellar doors, mental health, R&D, tax and direct-to-consumer wine sales.

Our growing audience includes winemakers, grapegrowers, viticulturists, winery owners, winery managers, wine marketers, CEOs, wine industry professionals and the wine trade.

Our newsletter The Week That Was has a cult following. Subscribe today!

To subscribe to the print edition of WBM click here.

To download a single digital issue of WBM click here.

WBM is known for quality content. The articles are written and edited by professionals. We leave the fluff and advertorials to others.

Our talented writers include Katie Spain, Bec Weatherill, Howard Duncan, Tash Stoodley, David LeMire MW, Anthony Madigan, Dan Traucki and Larry Lockshin.

Leading wine critics Mike Bennie and Tyson Stelzer review 100 outstanding wines for each edition of WBM.

Australia’s best oak suppliers, label printers, closure manufacturers, grape harvester businesses, packaging suppliers, IT services and graphic designers advertise in WBM because it works.

And because being in a dynamic magazine reflects well on their business.

If you have a question about advertising, editorial or subscriptions please click here.

• To request a WBM Media Kit click here.

PUT YOUR PRODUCTS AND SERVICES IN FRONT OF THE MOST POWERFUL PEOPLE IN THE AUSTRALIAN WINE INDUSTRY

Australia’s most respected wine industry suppliers all advertise in WBM – Australia’s Wine Business Magazine

• ADS IN WBM WORK

• Australia’s leading and most authoritative wine industry magazine for 18 years.

• Proudly South Australian family owned and operated. Low overheads allows us to keep advertising prices fair.

• Some advertisers have been with us for 16 years!

WBM is written by leading experts in the industry – it is read from cover to cover. We leave the fluff to others.

• HITS THE TARGET

• Advertise your products and services to your customers and potential customers.

• Saturation coverage in the Australian wine industry. More copies printed than any other Australian wine industry magazine. And printed in Mile End, Adelaide.

• Read by all the people who make decisions on big-ticket items like oak, closures, bottles, label design, IT, printing, tanks and presses.

• WINNER WINNER

WBM is beautifully presented by leading Adelaide designer Naomi Giatas – having your brand in such a stunning magazine reflects well on your business.

• The magazine is far too good to throw away – you will see it in the libraries of all good wineries, giving your brand a long shelf life.

• Advertise in WBM for a very fair price. Get more leads, make more money.

• DIGITAL DOMINANCE

• We dominate print and digital in the Australian wine industry.

• More than 25,000 social media followers across Twitter, Facebook, Instagram and LinkedIn – no other wine industry publisher comes close to that.

• Home of The Week That Was – the most popular newsletter in Australian wine. It’s written from start to finish – not thrown together using others’ content.

WBM ADVERTISERS

WE SUPPORT

We support a range of community wine events including the Women in Wine Awards, The Barossa Cellar, The Young Gun of Wine Awards and the WISA Wine Industry Impact Awards!

Rest in Peace Dr Richard Smart. Wine is made in the vineyard. Richard wrote the book. #wine #viticulture
Jim Irvine was world famous for high-end Eden Valley Merlot, a variety many other winemakers – and many consumers – steered clear of.  He made Merlot his own in Australia singing its praises to anyone who would listen and winning numerous awards. “Jim was a friend, mentor and inspiration to many of us.” May his legacy live on. Full story in the latest edition of WBM – Australia’s Wine Business Magazine. Photo: Dragan Radocaj. @draganfineartphotography
Big news today for Wirra Wirra Church Block. Two new wines added to the label - Church Block Shiraz and Church Block Grenache Shiraz. They will sit alongside the traditional Church Block Cabernet Sauvignon Shiraz Merlot. @wirrawirrawines #ChurchBlock #McLarenVale #wine Full story on the WBM site.
Mesh Classic Release Eden Valley Riesling 2017 scores 95 points from Tyson Stelzer in WBM. “A small quantity set aside for late release is an exemplar of the glorious endurance of the legendary Mesh! Robert Hill-Smith and Jeffrey Grosset’s mastery with Eden Valley Riesling are on grand display in this mild season. At eight years of age, it wonderfully meshes the vibrant lime, lemon and white pepper of youth with bountiful layers of lemon butter, toast and honey. In energy, purity, concentration and endurance, this is one of the great Meshs, with many more years of potential yet.” $40. @edenvalleysa @grossetwines @hillsmithfamilyestates #Riesling #EdenValley #glorious #endurance #energy #purity #concentration #95 🙌🙌
The Lane Vineyard at Hahndorf in the Adelaide Hills is back in Australian hands after 14 years of foreign ownership. The CEO Jared Stringer is staying on and is now a shareholder in the business. Story on the WBM site. @thelanevineyard @adelaidehillswine #AdelaideHills #wine #goodnews #WBM #investment #Australia #wineindustry