WBM – Australia’s Wine Business Magazine is one of the great wine industry publications.
The bimonthly magazine is owned by Madigan Media and based in the little wine town of Balhannah in the Adelaide Hills.
In 2012 UK company Wine Intelligence named the owner, Anthony Madigan, as one of 30 wine industry leaders who had made a significant contribution to the global wine business over the previous 10 years.
Launched in Adelaide in 2005, this beautiful, critically acclaimed magazine covers a range of topics including winemaking, viticulture, sales, marketing, communication, exports, finance, cellar doors, mental health, R&D, tax and direct-to-consumer wine sales.
Our growing audience includes winemakers, grapegrowers, viticulturists, winery owners, winery managers, wine marketers, CEOs, wine industry professionals and the wine trade.
Our newsletter The Week That Was has a cult following. Subscribe today!
To subscribe to the print edition of WBM click here.
To download a single digital issue of WBM click here.
WBM is known for quality content. The articles are written and edited by professionals. We leave the fluff and advertorials to others.
Our talented writers include Katie Spain, Bec Weatherill, Howard Duncan, Tash Stoodley, David LeMire MW, Anthony Madigan, Dan Traucki and Larry Lockshin.
Leading wine critics Mike Bennie and Tyson Stelzer review 100 outstanding wines for each edition of WBM.
Australia’s best oak suppliers, label printers, closure manufacturers, grape harvester businesses, packaging suppliers, IT services and graphic designers advertise in WBM because it works.
And because being in a dynamic magazine reflects well on their business.
If you have a question about advertising, editorial or subscriptions please click here.
• To request a WBM Media Kit click here.
PUT YOUR PRODUCTS AND SERVICES IN FRONT OF THE MOST POWERFUL PEOPLE IN THE AUSTRALIAN WINE INDUSTRY
Australia’s most respected wine industry suppliers all advertise in WBM – Australia’s Wine Business Magazine
• ADS IN WBM WORK
• Australia’s leading and most authoritative wine industry magazine for 18 years.
• Proudly South Australian family owned and operated. Low overheads allows us to keep advertising prices fair.
• Some advertisers have been with us for 16 years!
• WBM is written by leading experts in the industry – it is read from cover to cover. We leave the fluff to others.
• HITS THE TARGET
• Advertise your products and services to your customers and potential customers.
• Saturation coverage in the Australian wine industry. More copies printed than any other Australian wine industry magazine. And printed in Mile End, Adelaide.
• Read by all the people who make decisions on big-ticket items like oak, closures, bottles, label design, IT, printing, tanks and presses.
• WINNER WINNER
• WBM is beautifully presented by leading Adelaide designer Naomi Giatas – having your brand in such a stunning magazine reflects well on your business.
• The magazine is far too good to throw away – you will see it in the libraries of all good wineries, giving your brand a long shelf life.
• Advertise in WBM for a very fair price. Get more leads, make more money.
• DIGITAL DOMINANCE
• We dominate print and digital in the Australian wine industry.
• More than 25,000 social media followers across Twitter, Facebook, Instagram and LinkedIn – no other wine industry publisher comes close to that.
• Home of The Week That Was – the most popular newsletter in Australian wine. It’s written from start to finish – not thrown together using others’ content.
WBM ADVERTISING PARTNERS
WBM ADVERTISERS
WE SUPPORT
We support a range of community wine events including the Women in Wine Awards, The Barossa Cellar, The Young Gun of Wine Awards and the WISA Wine Industry Impact Awards!
An inspiring cover story here by Katie Spain about flying winemaker John Weeks who has fought back from a devastating accident that nearly claimed his life... “Children have optimism without bias, and it’s such a magnificent thing. They are not only innocent and curious but essentially happy. In short, everything adults wish they could be.” Story by @katiespainwrites Photos by @macmahonimages Design by @naomigiatasdesign WBM is proudly independent and family owned. Designed and printed in Adelaide. #familybusiness #publishing #inspiringstories #wine Read this story - be inspired. “If you’re going through hell, keep going.” - Winston Churchill.
The latest edition of WBM reports on Cooperages 1912 Australia announcing that Heinrich Cooperage has achieved certification to the Sustainable Forestry Initiay Chain of Custody Standard. WBM is available to buy at the link in our bio. @cooperages1912
Kosciusko Tumbarumba Sparkling Pinot Noir Chardonnay Pinot Meunier 2022 scores 92 points from Mike Bennie in WBM. “A pretty and perky sparkling wine with enough savoury, brioche and cinnamon toasty savouriness to deliver the word ‘complex’ into the friskier, aperitif freshness of the wine. Grapefruit, tonic water, green apple crunch and a squeeze of lime here too. A touch of toastiness lingers. Good, persistent fizz too. Nicely done all up.” $40. @kosciuszko_wines @tumbarumbawine #pretty #perky #wine #92 🙌
The Australian wine industry could be on the cusp of ‘a reckoning’ – that is what Lee McLean, CEO of Australian Grape & Wine, told the 19th Australian Wine Industry Technical Conference in Adelaide. Read the full story in WBM, available at the link in our bio! @mclean_lee #Wine #WBM #Industry
There were cheers and tears as the Australian wine industry came together to celebrate the 10th anniversary of Australian Women in Wine. Jane Thomson OAM says, “Now, ten years on, we’ve created real visibility, sparked tangible change.” Read the full story in the July/August edition of WBM, available in print or digital. #Wine #WomeninWine #Australianwine #Industry @itsjanethompson @australianwomeninwine
