WBM January / February 2023

In the January / February 2023 issue of Wine Business Magazine:

Integrity is everything

‘d’Arry, thanks for the business lessons. And life lessons, too.’ Francis D’Arenberg Osborn OAM 27 December 1926 – 16 December 2022.

Field of Endeavour

Endeavour Group is collecting an impressive stable of great wineries – Cape Mentelle the latest. What does corporate ownership mean for these brands? David LeMire MW reports.

An hour with Pauly Vandenbergh

Pauly Vandenbergh and Damien Smith have launched Munda Wines. They welcome difficult conversations like, “How do we help educate this industry?”

Glass half full or empty?

Removing the overlap and inharmonious messaging from the many organisations and focusing on a single message across many channels will help Australia grow a new set of consumers. Emeritus Professor Larry Lockshin reports.

Marketing analysis

Pater Bailey from Wine Australia reports on the global trends influencing wine exports including economic conditions, demographics, sustainability, online, health and wellness.

Digital Strategy A Broad Plan

Writing a digital marketing strategy may seem daunting, but it’s simply a broad plan to achieve your goals. Tash Stoodley reports.

If the cap fits…

‘There’s no denying that one of the most impactful changes in winemaking in the past two decades has been the screwcap revolution’ Tony Love reports on wine closures.

Descents into Scent

Tim White swears by the book Nose Dive: A Field Guide to the World’s Smells. He says it should be in the tasting lab of every winery, brewery and distillery.

Emerging varieties: Albarino

Dan Traucki reports on the Spanish native white variety Albarino’s emerging popularity in Australia.

Trade Reviews:

Mike Bennie and Tyson Stelzer review and score 50 Australian wines each; including wines from Crittenden, Anderson Fort, Mayfield Vineyard and more.