WBM Sept / Oct 2018
$9.95
In the September / October 2018 issue of Wine Business Magazine:
David Lemire, The MW
Balance is a beautiful thing in wine, and it is also a beautiful thing in business – especially when it comes to time spent planning and working out the end game.
Everything’s unhappy underground
Deep below Barossa soil, a sustainable movement is underway, headed by big-thinking winemaker Damien Tscharke, the boy from Marananga.
Value a victory
One of the most important stats behind the resurgence of Australian wine exports is that the average value per litre has increased by 10 percent to a record $5.94. Words Peter Bailey from Wine Australia.
How retailers range their wine
What do retailers look for when deciding which wines to stock? Price and taste, of course, but it goes deeper than that. Larry Lockshin and Ann-Marie Azzurro report.
Suppliers making an impact
Wine industry suppliers are responsible for much, if not most of the innovation that keeps this country at the cutting edge of wine business. Its time to celebrate them.
A quest called tribe
It is now possible to find and build your tribe – a unique group of friends, fans or followers who share your world view.
How to re-engage with your wine brand loyalists
Returning customers spend on average 67 percent more than first-time customers. That’s a good reason to re-engage with the people who love your brand. Robin Shaw and Sandra Hess reports.
Google and the wine industry
Whether you know it or not, your wine brand has been in a solid relationship with Google for some time now. The search engine can do wonders for your business if you take control.
Phylloxera
The threat looms large. Victoria is stepping up its efforts to tackle phylloxera, and it is very much a shared responsibility involving industry and government.
Is Ningxia next?
Ningxia gets so cold they have to bury the vines in the winter. But their status as a serious wine region is growing.
Trade Reviews
Mike Bennie and Tyson Stelzer review and score 100 Australian wines: including wines from Kay Brothers Amery, Giaconda, Samuel’s Gorge and more.











