Category: Letter

Letter Marketing News

Aussie wine marketing campaign ‘has no soul’

A WBM reader responds to the Wine Australia marketing campaign – 'We Make A Wine…

Guest WriterSaturday 11 July 2026

Cellar Door Letter News Selling Wine

Wine, great service and happy customers

Robin Shaw from Wine Tourism Australia responds to an article in WBM newsletter The Week…

Guest WriterThursday 26 March 2026

Canberra Letter News Selling Wine

Come on Canberra, support your winemakers

UK-based wine consultant Tony Park bemoans the lack of support for local wineries at bars…

Guest WriterSunday 18 January 2026

Letter News Selling Wine

Taking control of the Australian wine narrative

A small producer in Victoria who spends a lot of time in trade selling wine,…

Guest WriterMonday 22 December 2025

Letter McLaren Vale Mental Health News Oversupply

The human cost of the wine industry’s woes

McLaren Vale viticulturist Richard McGeachy reflects on the state of the Australian wine industry and…

Guest WriterSaturday 13 December 2025

Grapegrowing Letter News Oversupply

Ignore the commercal wine sector at your peril

Wine industry analyst Paul Clancy speaks out about the lack of action taken by the…

Paul ClancyFriday 5 December 2025

Letter News

Maybe the ‘real wine industry’ should go it alone

Wine industry commentator Paul Clancy responds to a letter to the editor by winemaker Andrew…

Paul ClancyWednesday 24 September 2025

Letter Marketing News USA

Aussie wine in the US needs more than a slogan

Long-time American supporter of Australian wine, Chuck Hayward of Vinroads, responds to an article in…

Guest WriterSaturday 9 August 2025

Grapegrowing Letter News Oversupply

We knew we had to lose 30 percent of vineyards 16 years ago

Paul Clancy responds to wine industry veteran Alistair Purbrick's declaration that Australia needs to reduce…

Paul ClancyFriday 2 May 2025

Letter News Tasmania

Look beyond the struggles of one wine region

Winemaker Luke Steele took time out from vintage in Tasmania to urge the Australian wine…

Guest WriterFriday 11 April 2025

Letter

Aussie wine marketing campaign ‘has no soul’

Wine, great service and happy customers

Come on Canberra, support your winemakers

Taking control of the Australian wine narrative

The human cost of the wine industry’s woes

Ignore the commercal wine sector at your peril

Maybe the ‘real wine industry’ should go it alone

Aussie wine in the US needs more than a slogan

We knew we had to lose 30 percent of vineyards 16 years ago

Look beyond the struggles of one wine region

Sign Up For Our Newsletter

Recent Posts

Article Categories

Recent Comments

About WBM

Search Wine Business Magazine

Recent News

Contact WBM

News Categories

Subscriptions / Back Issues

Existing Subscribers