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How to retain your wine club customers Digital MarketingMarketingNewsSelling WineWine Clubs

How to retain your wine club customers

In the bustling world of wine, attracting new customers to your wine club can feel…
Guest Writer
Guest WriterTuesday 5 November 2024
Marketing is essential to any wine business Good wine marketingMarketingNewsSelling Wine

Marketing is essential to any wine business

Before you think of the label and package, you need to decide what your wine…
Larry Lockshin
Larry LockshinTuesday 5 November 2024
Wine must fight for its place at the table MarketingNewsSelling Wine

Wine must fight for its place at the table

Jean-Claude Mas, the French winemaker behind The Arrogant Frog wines, who was in Australia recently,…
David LeMire MW
David LeMire MWThursday 31 October 2024
Why good marketing is one of the most important parts of wine business Expert OpinionMarketingNews

Why good marketing is one of the most important parts of wine business

If you are someone who engages in wine marketing, it’s worth having a thick skin.…
David LeMire MW
David LeMire MWFriday 6 October 2017
Amateur upstages wine pros in blind tasting competition Adelaide HillsAwardsNews

Amateur upstages wine pros in blind tasting competition

A bacteriologist with no industry experience who started wine tasting during the Covid lockdown, has…
Guest Writer
Guest WriterMonday 15 December 2025
The human cost of the wine industry’s woes LetterMcLaren ValeMental HealthNewsOversupply

The human cost of the wine industry’s woes

McLaren Vale viticulturist Richard McGeachy reflects on the state of the Australian wine industry and…
Guest Writer
Guest WriterSaturday 13 December 2025
McLaren Vale’s first certified organic wine producer marks 30 years McLaren ValeNewsOrganic WineViticulture

McLaren Vale’s first certified organic wine producer marks 30 years

Bosworth Wines – the first certified organic producer in McLaren Vale – is celebrating 30…
Anthony Madigan
Anthony MadiganWednesday 10 December 2025
Dedicated board for sustainable wine program GrapegrowingNewsSustainability

Dedicated board for sustainable wine program

Sustainable Winegrowing Australia is to get its own dedicated board, an independent chair and an…
Staff Writer
Staff WriterMonday 8 December 2025
Ignore the commercal wine sector at your peril GrapegrowingLetterNewsOversupply

Ignore the commercal wine sector at your peril

Wine industry analyst Paul Clancy speaks out about the lack of action taken by the…
Paul Clancy
Paul ClancyFriday 5 December 2025
Vinarchy launches lower alcohol Petaluma wine New ReleasesNewsNoLo

Vinarchy launches lower alcohol Petaluma wine

Vinarchy Wines has unveiled Lumos by Petaluma – a new collection "that brings lightness, style…
Staff Writer
Staff WriterWednesday 3 December 2025
TWE slashes value of US wine business by $687 million NewsTWE

TWE slashes value of US wine business by $687 million

Treasury Wine Estates' share price has taken another hit after the company announced that it…
Anthony Madigan
Anthony MadiganMonday 1 December 2025
Winemaker Peter Fraser “a truly special person” Blewitt SpringsMcLaren ValeNewsObituary

Winemaker Peter Fraser “a truly special person”

Yangarra winemaker Peter Fraser, who passed away last week, will be remembered for his pioneering…
Anthony Madigan
Anthony MadiganMonday 1 December 2025
Shaw + Smith named Winery of the Year in London Adelaide HillsAwardsNews

Shaw + Smith named Winery of the Year in London

Adelaide Hills winery Shaw + Smith has been named Matthew Jukes’ Winery of the Year…
Staff Writer
Staff WriterMonday 1 December 2025
Excess Australian wine surges to 262 million litres NewsOversupplyWinemaking

Excess Australian wine surges to 262 million litres

Wine production exceeded sales in 2024-25, leading to a rise of five percent in national…
Staff Writer
Staff WriterMonday 1 December 2025
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Recent Posts

  • How to retain your wine club customers Tuesday 5 November 2024
  • Good wine marketingMarketing is essential to any wine business Tuesday 5 November 2024
  • Wine must fight for its place at the table Thursday 31 October 2024
  • Why good marketing is one of the most important parts of wine business Friday 6 October 2017
  • Amateur upstages wine pros in blind tasting competition Monday 15 December 2025
  • The human cost of the wine industry’s woes Saturday 13 December 2025
  • McLaren Vale’s first certified organic wine producer marks 30 years Wednesday 10 December 2025
  • Dedicated board for sustainable wine program Monday 8 December 2025

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Established in April 2005, WBM – Australia’s Wine Business Magazine is the publication for the Australian wine industry with readers throughout the world.

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Recent News

  • How to retain your wine club customers Tuesday 5 November 2024
  • Good wine marketingMarketing is essential to any wine business Tuesday 5 November 2024
  • Wine must fight for its place at the table Thursday 31 October 2024
  • Why good marketing is one of the most important parts of wine business Friday 6 October 2017
  • Amateur upstages wine pros in blind tasting competition Monday 15 December 2025
  • The human cost of the wine industry’s woes Saturday 13 December 2025
  • McLaren Vale’s first certified organic wine producer marks 30 years Wednesday 10 December 2025

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