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Winepro gives small-batch producers a stronger voice

By Thursday 10 September 2026September 13th, 2026No Comments

Winepro Australia has created a ‘farmers market’ for Australian hospitality venues and independent retailers connecting with genuine family-owned wineries in one space.

Director Glenn Malycha says he is building a community around a simple belief: Australian small producers deserve a stronger voice.

“Many exceptional producers make outstanding products, but struggle to gain exposure because they don’t have the resources (or the desire) to compete with Australia’s large commercial wine and liquor companies,” he says.

With Winepro Australia you can discover distinctive small-batch wines and spirits and access member-only wholesale pricing, easily placing purchase orders through the simple B2B platform.Joining takes only two minutes.

“Every producer is personally selected for quality, authenticity and integrity, giving your customers and guests something genuinely standing apart from mainstream retail,” Glenn says.

“Support Australian small producers, discover exceptional products and give your customers something different.”

Glenn has a message for small batch producers.

“Your story deserves to be discovered – nationally,” says Glenn, who has been in the wine industry for more than thirty years.

“Winepro Australia gives your genuine Australian family-owned brand a more direct pathway to targeted professional buyers across Australia, levelling the playing field.”

We help small producers gain Australia wide exposure without relying on expensive national sales teams.”

All at a fraction of the expenditure associated with excessive distribution layers or major marketing budgets.

“Your products are presented alongside other carefully selected small producers 24/7/365 on our dedicated GEO optimised marketing and ordering platform; not buried beneath mass-market brands competing on volume and advertising spend.”

There are no commissions on sales.

“We focus on introducing your products and your story to buyers who actively value quality, authenticity and individuality.”

• Join the Winepro Australia network as a producer and be discovered nationally.

For further information email Glenn Malycha at [email protected].

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